[ASC-list] In Reply to Suburban Spying [SEC=UNOFFICIAL]

Kali Madden office at asc.asn.au
Thu Jun 28 05:37:19 UTC 2012

And a little more on filter bubbles and tracking the trackers if your
curiosity has been aroused.....

The filter bubble:

"Some companies are already using their knowledge about you to determine
what you see on the sites they're affiliated with—not just the ads you see,
but the actual content you read. Eli Pariser examines what this could mean
for society at large in his book *The Filter Bubble*. Watch Eli's TED talk
on the Filter Bubble


Tracking the trackers using your browser:

from: http://www.mozilla.org/en-US/collusion/demo/

from: http://www.ted.com/talks/gary_kovacs_tracking_the_trackers.html

On Thu, Jun 28, 2012 at 2:10 PM, Will Grant <will.grant at anu.edu.au> wrote:

> Just on that point, if anyone ever wants to be able to cite an unfiltered
> version of the web (e.g., "this was the top result when searching for
> 'freaking awesome mountain biking videos in scotland'") then search via
> http://duckduckgo.com - they don't track or bubble.
> Will
> *Dr Will J Grant*
> Graduate Studies Convener | Australian National Centre for the
> Public Awareness of Science
> The Australian National University | Physics Link Building, Building 38A<http://maps.google.com.au/maps/ms?hl=en&ie=UTF8&msa=0&msid=101345436437266381338.000451f33c9ba2debfdfd&t=h&z=20>
>  | Canberra ACT 0200 Australia
> e: will.grant at anu.edu.au | p: +61 2 6125 0241 | f: +61 2 6125 8991
> calendar<http://www.google.com/calendar/embed?src=willjohngrant@gmail.com&ctz=Australia/Sydney&mode=WEEK&>
>  | twitter <http://twitter.com/willozap> | skype: WillJ99 | web<http://cpas.anu.edu.au/person/dr-will-grant>
> Cricos Provider# 00120C
> On 28/06/2012, at 12:32 PM, Thomas, Robert wrote:
>  The 'filter bubble' is an issue, though the personalisation of the web
> is not too different from the personalisation of other media - people
> choose media they wish to consume, be it TV, print, radio. The difference
> is the internet is still viewed by many as a universal answer machine, a
> virtual library where all the knowledge is kept, and this personalisation
> filter is not generally known. Google searches are in fact personalised to
> your browsing history, depending on what machine you're using and if you're
> logged into a Google account. So Google searches can match your personal
> preferences, possibly leading to bias confirmation. People tend to agree
> more readily on information that aligns with their values or opinions, now
> Google can provide that information based on past web history; how often
> have we read "Google XYZ to find out the truth about this." in a comments
> thread on a contentious issue?
> I cover a bit of this near the end of one of my Prezis
> http://prezi.com/r8zf0clsxj1q/social-media-and-web-3/
> I do think social media is a fantastic way for small organisations to
> reach large audiences, and while the tendency of silo building in social
> media is a challenge, the capacity to share information rapidly also
> provides great opportunity.
> ******
>  ------------------------------
> *From:* asc-list-bounces at lists.asc.asn.au [mailto:
> asc-list-bounces at lists.asc.asn.au] *On Behalf Of *John
> *Sent:* Thursday, 28 June 2012 11:57 AM
> *To:* asc-list at lists.asc.asn.au
> *Subject:* Re: [ASC-list] In Reply to Suburban Spying
> Hi,
> Something of possible interest to ASC members relating to the discussion
> on social network privacy etc: ABC Radio National Future Tense had a
> program last year that looked at how personalisation on the internet is
> creating filters to diverse knowledge. I think this has important
> implications to the channels we use to communicate science, particularly in
> areas of controversy.
> John Smith
> http://www.abc.net.au/radionational/programs/futuretense/filter-bubbles-the-global-internet-and-wikipedias/2919666
> Broadcast:Thursday 30 June 2011 8:30AM (view full episode)
> In our increasingly personalised digital world are we at risk of being
> trapped in filter bubbles? Also does the rise of the global Internet mean
> that different countries each have their own unique Internet experience and
> culture? Despite enormous growth it seems Wikipedia is facing a decline in
> the number of new editors it attracts. So what does that mean for both the
> diversity of Wikipedia entries and the people who create them?
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Kali Madden

Executive Officer, Australian Science Communicators

& ASC Conference Director 2012, 2010

office at asc.asn.au
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